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FloorDeals showroom in EmmeloordWall panels and floor samples against the red showroom wallRows of floor sample stands in the showroom
Case 02 · FloorDealsPVC floors · Showroom Emmeloord

A showroom you can
walk through online.

Nobody buys a floor from a ten-centimetre sample. The showroom in Emmeloord is FloorDeals' strongest argument, so we photographed it and built the page that makes people want to drive there.

Client
FloorDeals, Emmeloord
Role
Photography, page build, local SEO
Scope
WordPress · Elementor · reviews · FAQ
Live
Showroom page, September 2026
150+

decors on the floor, at full size

8

photos shot on location

6

patterns, from herringbone to concrete look

5

brands, click and glue-down PVC

The page

Everything you'd ask at the counter.

Built around the questions people ask before they get in the car — and written to rank on the same local searches the Google Ads campaign pays for.

  • Opening hours, and visits by appointment
  • Six patterns, each with its own photo
  • A price indication, and what costs extra
  • How a visit works, and who you'll meet
  • What to bring, reviews and an FAQ
floordeals.nl/pvc-vloeren-showroom
Showroom page, heroShowroom page, opening hours and introductionShowroom page, patterns overview
The photos

Shot where the floors actually lie.

No supplier renders: every pattern photographed in the showroom, in daylight, so what you see online is what you walk into.

Herringbone PVC floor in the showroom
Wide herringbone PVC floor in the showroom
Long-plank PVC floor in the showroom
Wall panels and floor samples against the red showroom wall
01 · The challenge

The best argument lived offline.

A webshop competes on price. A showroom where 150+ floors lie side by side competes on certainty. That certainty had to be visible before anyone drove to Emmeloord.

02 · What we did

Photos first, page second.

We shot the showroom and every pattern, then built the page in editable Elementor blocks: opening hours, prices, how a visit works, reviews and an FAQ written around what people search — so it can rank next to the paid campaign, not only behind it.

03 · The result

Live, and measured from day one.

Live since September 2026. The baseline is set: already top 2 for the brand plus Emmeloord. The broader local searches are the next target; the update follows after the first three months.

Baseline

Where the page stands, and where it's going

Google Search Console · average position · up to 23 September 2026

QueryNowTarget
floordeals emmeloord1.7#1
vloerenzaak emmeloord6.6top 3
pvc vloeren emmeloord28.0top 3
pvc vloer emmeloord28.9top 3
Portrait of EtiennePortrait of QuincyBUILT TOGETHERShowroom page and local SEO by Etienne, ads by Quincy on the same local searches.Etienne × Quincy →
Next case
Football Mentor Coach →

A website that feels like matchday.

Football Mentor Coach players

Let's see where
you stand.

Twenty minutes, no deck. You tell us what you sell and to whom; we tell you what Google and the AI assistants currently say about you.

  • Where you stand in Google and in AI answers
  • What your competitors do better
  • The first three things to fix
EtienneTjenno AI · your point of contact20 min · no deck

Questions we answer in a 20-minute intro:

  1. Why does my competitor show up in ChatGPT and we don't? Usually it comes down to the sources AI trusts. In 20 minutes we show you which ones mention them, and how to get you in.
  2. How do we get more leads without a bigger ad budget? By putting ads and SEO on one keyword plan, so they stop competing for the same clicks. We'll show you where that pays off first.
  3. Our new website looks great. So why doesn't it rank? Often it's structure, speed or content Google can't read. We check it live and give you the first three fixes.
  4. What does AI say about our company right now? Let's ask it together. In the intro we check Google's AI overview, ChatGPT, Perplexity and Gemini for your name.
  5. Which of our marketing actually brings in customers? We tie every channel to calls, forms and sales, so you know what each euro brings in. Want to see where you stand?
Book a 20-minute intro hello@tjenno.ai