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Case 05 · Wrap je KeukenKitchen wrapping · SEO + Ads

Three times the traffic.
More leads to match.

Wrap je Keuken gives existing kitchens a new look with premium wrap foil: from €999, done in one to two days, with a six-year guarantee. Etienne tripled the organic visitors with SEO, and Quincy grew the leads with ads on top.

Client
Wrap je Keuken, Almere
Team
Etienne (SEO) · Quincy (ads)
Scope
SEO · content · Google & social ads
wrapjekeuken.nl
Wrap je Keuken homepage: Geef je keuken een nieuwe lookRecent kitchen transformations by Wrap je Keuken
3×

organic visitors a day, from about 4 to almost 13

1500+

kitchens wrapped since 2020, according to Wrap je Keuken

200+

colours and wood textures to choose from

6yrs

guarantee on every kitchen

Visitors and positions: Google Search Console, 30 July to 27 August vs 25 September 2026. Kitchens, colours and guarantee: wrapjekeuken.nl.

01 · The challenge

A category people have to find first.

Most people don't know kitchen wrapping exists until they search for an alternative to a new kitchen. Wrap je Keuken had to show up for those searches — across its whole service area, from Almere to Eindhoven.

02 · What we did

SEO and ads on one plan.

Etienne took the organic side with SEO; Quincy ran the ads. Both worked from the same keyword plan, so paid and organic reinforce each other instead of competing for the same clicks.

03 · The result

Three times the traffic, more leads.

From about 4 to almost 13 organic visitors a day within a month, with big jumps on the local searches. The ads grew the number of quote requests on top of it.

Rankings

From page three to the top of page one

Google Search Console · average position · 30 July to 27 August vs 25 September 2026

QuerySearches/moBeforeNow
keuken wrappen14,80024.913
wrappen keuken1,90021.515
keuken laten wrappen1,30015.411
keuken wrappen amsterdam39053.96
keuken wrappen utrecht32035.46
keuken wrappen rotterdam26041.713
keuken wrappen in purmerend21082.22
Portrait of EtiennePortrait of QuincyBUILT TOGETHERSEO by Etienne, ads by Quincy. For Wrap je Keuken, FloorDeals and Slaapkops.Etienne × Quincy →
Next case
Slaapkops →

Content Google ranks. And AI cites.

Slaapkops homepage

Let's see where
you stand.

Twenty minutes, no deck. You tell us what you sell and to whom; we tell you what Google and the AI assistants currently say about you.

  • Where you stand in Google and in AI answers
  • What your competitors do better
  • The first three things to fix
EtienneTjenno AI · your point of contact20 min · no deck

Questions we answer in a 20-minute intro:

  1. Why does my competitor show up in ChatGPT and we don't? Usually it comes down to the sources AI trusts. In 20 minutes we show you which ones mention them, and how to get you in.
  2. How do we get more leads without a bigger ad budget? By putting ads and SEO on one keyword plan, so they stop competing for the same clicks. We'll show you where that pays off first.
  3. Our new website looks great. So why doesn't it rank? Often it's structure, speed or content Google can't read. We check it live and give you the first three fixes.
  4. What does AI say about our company right now? Let's ask it together. In the intro we check Google's AI overview, ChatGPT, Perplexity and Gemini for your name.
  5. Which of our marketing actually brings in customers? We tie every channel to calls, forms and sales, so you know what each euro brings in. Want to see where you stand?
Book a 20-minute intro hello@tjenno.ai